The brief…
To create a completely new brand concept that would appeal to the direct consumer market.
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What we did…
Packaging design varies from item to item, but we’ve cleverly designed and implemented systems which mean one box can be used in multiple ways – thus reducing waste. Themed packaging and limited-edition boxes are rolled out for special events, whilst “everyday” gifting boxes utilise colour and pattern to create their own identities.
It follows that a refreshed public presence calls for a shiny new website to match the packaging aesthetic. Beautiful photography and slick typography combine to show off their products at their best, and make you crave chocolate.
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The results...
12%
Increased Web Traffic
33%
Reduced packaging costs